Kunst gegen Bares, Düsseldorf
A platform that carries the whole operation
What we built
For Kunst gegen Bares in Düsseldorf, a stage for live art, we developed a complete platform. It covers day-to-day operations: the public website with dates and artist profiles, a protected area where artists maintain their material and exchange messages, and an admin area for events, line-ups and access rights.
The marketing module
The part that saves the most work. A campaign is set up once, after which the posts appear by themselves: videos and image sets are rendered from templates, an AI writes the copy to suit each network, and publishing goes out to six channels. Comments, messages and reviews arrive in one shared view and are answered from there. From the numbers, the system learns which posts land.
Our part in it
Built and operated. The platform runs on our infrastructure, we keep maintaining and extending it. It was designed as multi-tenant from the start, because it is meant to run in further cities.